Less Sexy

As you’re starting a company, not only do you need to be pretty excited about solving a problem, but you also must have a problem to solve. It’s easy to build another app because you can, chase the next social thing, or try becoming the next Uber for x, Airbnb for y, or Product Hunt for z, but there are a lot of real problems that are less sexy that have yet to be addressed. So find a problem and go after it.

Via Uber’s Secret Weapon — Life Learning — Medium

Truly there are lots of less sexy problems to be solve.