Mike Krieger, co-founder of Instagram shares his failure moments and how things starts to turn around.
Kevin and I took a walk down the Embarcadero after an investor meeting, mid-July 2010, and came to a decision. Locking ourselves in the single conference room at Dogpatch Labs, we said out loud what had been bubbling under the surface for weeks: we needed to scope down the product we were building, or risk failure in trying to be too many things at once. It was time to try something different — why don’t we take the photo updates from Burbn and make them into their own product?
In time of crisis and failure, when founders stay together and start thinking through what was wrong. It feels like a founding moment all over again.